Strategic marketing services:
Market opportunity assessments, customer needs assessments for product development, commercialization strategy, market research.
Twitter : @jasonkitayama
Jason is a strategist, marketer and researcher with over 10 years of proven success in marketing strategy, portfolio planning and customer needs assessments. His client work spans from traditional organizations to start-ups, including a breadth of medical device work in cardiology, endoscopy, uro-gynocology and oncology, as well as work in diagnostics, biotechs and medical technology.
His deep experience in market research drives a rigorous, yet practical approach to problem solving. This data-oriented approach to decision-making provides a strong foundation to advanced market plan and product development. He is currently developing a new model of customer needs assessment targeted at supporting improved product development and portfolio management.
Jason holds an MBA from the Fuqua School of Business at Duke University. He is a mentor in the Healthbox Accelerator Program, an adjunct faculty member at Bentley University and an active member of the Mentors Guild.
